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About Amsoil
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As a jet fighter squadron
commander LIEUTENANT COLONEL ALBERT J.
AMATUZIO had ample opportunity to witness
synthetic lubricants in action. These oils are used exclusively in jet engines because of
three extraordinary performance characteristics: an ability to reduce friction and wear on
engine components, an ability to function dependably at severe temperature extremes and an
ability to withstand rigorous and lengthy engine operation without chemical
breakdown.
Recognizing that these same benefits would prove invaluable in combustion
engines, Al Amatuzio formulated the first synthetic motor oil in the world to meet API service
requirements for automobile engines. The new lubricant performed like no other before it. When
the first can of AMSOIL 10W-40 appeared on the market in 1972, it signaled the birth of an
entire industry. AMSOIL synthetic lubricants have expanded the boundaries of lubrication
science and redefined the performance possibilities of modern machinery and
engines.
AMSOIL INC. was founded on
Al Amatuzio’s desire for technical innovation, his commitment to high quality and his belief
that consumers would respond to a superior product. The company has remained true to these
ideals; its history is a checklist of revolutionary products that have withstood the tests of
time. As the pioneer corporation in the field of synthetic lubrication, AMSOIL sees
its Commitment to
Excellence as a historical responsibility, and
A.J. Amatuzio’s energy and vision continue to drive the company
forward. ...inspired
by aerospace technology
Al Amatuzio's induction to the Lubricants World
Hall of Fame is the ultimate tribute to the man who started it all. He is firmly established
among the giants who have shaped the industry. Al Amatuzio's desire for technical innovation,
his commitment to higher quality and his belief that consumers respond to superior products remain
the core of the AMSOIL philosophy.

Center: Albert J. Amatuzio
Left: Alan Amatuzio Right: Dean Alexander
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Products
AMSOIL FORMULATES A WIDE SELECTION OF SYNTHETIC LUBRICATING OILS for all types of engine and gear applications, including those for specialized
vehicles and severe operating conditions. In addition, AMSOIL has developed sophisticated fuel additives,
filtration systems and other companion products that supplement and extend lubricant performance. All are
distributed through a worldwide network of independent Dealers. This complete line of quality products is
recognized by countless private motorists, fleet managers and industrial administrators as the best and most
cost-effective choice for increasing engine performance, reducing maintenance and prolonging vehicle and
equipment life. ...making history with synthetics
Facilities THE AMSOIL CORPORATE
HEADQUARTERS, MANUFACTURING PLANT, AND MAIN DISTRIBUTION CENTER are located in Superior, Wisconsin, with several regional warehouses strategically
located throughout North America and overseas. These facilities cover a total of nearly 700,000 square
feet.
The state-of-the-art lubricant production plant contains materials
blending and bulk storage facilities, as well as highspeed bottling lines and packaging equipment. The main
warehouse serves as the hub of a global distribution network; bottles, cases, drums and totes bearing the AMSOIL
label are shipped worldwide. Capacity is geared to meet projected market demands decades away.
The AMSOIL
administrative functions are centrally located and outfitted with the latest in communications and information
processing equipment. The entire complex is staffed by a cooperative, knowledgeable and well-disciplined team
of approximately 300 employees.
...geared for the 21st century
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